Cruz Pezuela is a Mexican real estate developer and diplomat. Pezuela has a great deal of land and construction interests in the Farmington area and is backed by several wealthy investors in Mexico, many of whom hold positions of power in the Mexican Government.
Pezuela seeks out David Aceveda, seeking to use him to not only get the feel of the Farmington area, but also to allow him access into the local government and police. It is at Pezuela's behest that Aceveda begins to push for the San Marcos murders to be solved, especially when Pezuela offers to make a generous donation to fund Aceveda's mayoral campaign. As time passes and Pezuela not only begins to appear at the Barn, but also to offer information and leads into the killings, Vic Mackey's curiosity is aroused and he begins to investigate Pezuela's possible involvement in the San Marcos killings. Pezuela realizes the threat Vic poses and attempts to convince Aceveda into testifying on Mackey's behalf in order to keep him employed. When Aceveda declines, Pezuela instead offers Vic another form of compensation to get the detective off of his back: the camera phone picture of Aceveda performing oral sex on Juan Lozano. Pezuela reveals his secret contempt of Aceveda, telling him that the Councilman "instead of standing up to his attacker like a man, he got on his knees and took another man's dick in his mouth." He gives the picture to Vic to use at his disposal, but advises him to "stop digging." Vic, however, used the picture to build an alliance with Aceveda in an attempt to prevent his own forced retirement. After revealing Pezuela's close ties to the Mexican drug cartels, Vic stole a car containing Pezuela's blackmail material on high ranking City officials, thereby scuttling the Cartels' attempt to take over the neighborhood and saving his own job.